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Bright Productions excels through the combined skills of our project teams. To bring each Web project to a successful launch, we assemble a crew of seasoned professionals whose expertise may include:
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Strategic marketing
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Graphic design and custom artwork
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Custom programming and database development
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Copywriting and editing
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We're pleased to introduce some of the key specialists with whom we collaborate. Your specific project may include any or all of these independent experts, or others whose talents we value. Count on BP to tailor the right team for your needs.

Principal, Bright Productions Website Design
Brian Petro founded Bright Productions Website Design (bpwebdesign.com) in
1995, to capitalize on the expanding commercial possibilities of the
Internet. With his special interests in sales and promotion, Brian quickly
observed that many Web developers were computer and graphic technicians with
little marketing savvy. He conceived Bright Productions as a more effective,
marketing-focused alternative. During the past thirteen years, Brian has
built
a solid reputation for helping his clients develop and implement powerful,
integrated online strategies.
Experienced in a broad spectrum of Internet technologies and systems, Brian
has collaborated with such diverse companies as Chevron, Redwood Merchant
Services (National Bank of the Redwoods), Dey, LP (Merck), and DMG World
Media. Brian earned his Bachelor of Science from the University of Nevada,
Las Vegas, in 1992. An accomplished public speaker and writer, Brian was
invited to participate in an educator forum to improve Web development
curricula. He frequently donates his expertise to local charitable
organizations on pro bono projects.

Marketing Consultant
Steve Rustad brings more than 30 years of advertising, marketing, and creative experience to Bright Productions. An award-winning writer, artist, and commercial director, Steve's extensive background includes leadership positions at several of the advertising industry's leading national firms, including Ketchum Communications, Foote, Cone & Belding, and J. Walter Thompson. Steve's work has garnered numerous accolades, including the prestigious Clio award for television commercials promoting Safeway, Duraflame firelogs, Sea Galley seafood restaurants, and the California Milk Advisory Board, and a number of Silver Microphone Awards for excellence in radio advertising.
An agency principal (Stephen Rustad & Associates, Rustad Ross Marketing Communications, JB & Associates, and now Rustad Marketing) since 1985, Steve has led creative firms serving prominent clients in a broad range of industries, including hospitality (The Fairmont Hotel, The Canterbury Hotel), foods (The California Fig Advisory Board, Canned Foods Grocery Outlets, Bubbies Kosher Dill Pickles), consumer goods and services (Core-Mark, Coit Cleaners, Holland Brothers), high tech (Altima Computers, Cardinal Technologies, Digital Generation Systems, Interactive Network, PC World Magazine Online Services, Advanced Telcom Group), publishing (McGraw-Hill), finance (Summit State Bank), and healthcare (Sutter Health Services). Steve's current focus is educating businesses in the value of building unique brands that differentiate them from their competitors. Steve is a graduate of the University of California at Berkeley.

Art Director, Designer, Illustrator
Randall Chet built an impressive 20 years of experience as an art director, designer, and illustrator in ad agencies from Ohio to North Carolina to California. As a design professional in Toledo, Ohio, Randall was the resident Pink Panther artist on the Owens-Corning Fiberglas account. He has created art for clients in such diverse industries as manufacturing (Champion Spark Plug, Ohlins USA, Sola Optical, DSI), finance (First Bank, American AgCredit, Parsec Financial, Redwood Empire Bancorp), education (Bauman College, The Asheville School, The Mountain Community School), healthcare (Sutter Health Services, Sonoma Valley Hospital, Kaiser-Permanente, St. Luke's Hospital), and viticulture (Kendall-Jackson Wine Estates, Sebastiani Vineyards and Winery).
Randall's talents include not only artistic and illustrative skills, but also conceptual and communicative skills, and proficiency in the latest design software, including Quark Xpress, Adobe InDesign and PhotoShop, and Macromedia Freehand and Dreamweaver. Randall appreciates fine typography and enjoys digitizing and reviving long-forgotten typefaces. Randall earned his Bachelor of Fine Arts in Graphic Design from Bowling Green State University.

Web Development Specialist
A Silicon Valley transplant, A.J. has been professionally building websites since 1997. On top of his excellent technical skills, he is certified by Google as a search engine expert. Additionally A.J. has an artist's eye for layout and composition having apprenticed under a professional photographer for years and has vast experience at retouching, restoring and aging digital imagery. A.J. is a history buff with specific interest in the World War II era. BP is proud of A.J.'s current service in the US Air Force Reserves.
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October 06 2008
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